Owner and operator of Bowler’s Choice Pro Shop since 1993, Jack Jurek has been a PBA member since 1986, and is a PBA national champion, winner of the 1995 Tums Classic in Windsor Locks, Connecticut. He also has 5 PBA Regional titles to his credit, as well as being a 2 time Collegiate All-American (West Texas State University), 1984 AMF World Cup Champion, and Bowlers Journal International 1984 Amateur Bowler of the Year.

Bruce Heim is a longtime expert in the field of fitting and drilling. He got his start in the pro shop business in 1983, and has spent much of his time as a regular at the Brunswick booth at the American Bowling Congress national tournament. He is a past advisor for the Northeast region for the Brunswick Pro Staff, and is also an accomplished bowler, winning the Bowlers Journal Championship in 1989.